"Insider News keeps innovating!" - Insider News wine articles
Helping wine businesses to stay current on the international wine market,
The Insider News
' wine articles feature key information and events about the world wine industry.
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Please note that, as of next week, we will
start rolling out a revamped version of the Global Wine & Spirits Newsletter
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The objectives of this new approach are the following:
1. Adapt the look and feel of Insider News in line with the new GWS website.
We have been very busy putting the finishing touches on the new Global
Wine & Spirits website, in order to generate more value for our members,
maximize search engine visibility and increase connectivity between our
members. The new Insider News will reflect these goals, as its colours
and layout will reflect our brand.
2. Improve the quality of content.
We are also looking to increase the quality of content within Insider News,
with more focus on global trends affecting the wine industry and the rapidly
evolving landscape of online wines. In order to achieve this, we will be
sending out a monthly ?content-heavy? Insider News, as well as a weekly
digest called Insider Xpress. The Xpress will carry the most of the regular
features Insider News used to carry, while the monthly edition will be
much more focused on content.
We hope you enjoy the new and improved Insider News, and we look forward
to your comments.
Jean-Michel Stam
Vice-President, Sales &
Operations
Global Wine & Spirits
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